About us

At YMag Empower, we are more than just a brand; we are a community. Located at the heart of Australia, we are a platform that celebrates and empowers the essence of women in business. Our mission is to create a space where purpose-driven, heart-centred women entrepreneurs can come together to be the best versions of themselves.

Our Story

Founded by Cathy Domoney, YMag Empower is the evolution of YMag, a brand that has been proudly profiling women in business for years. We recognised the need for a more focused, empowering platform that truly resonates with the unique challenges and triumphs of female entrepreneurs. Thus, YMag Empower was born.

Why YMag Empower?

Discover Your ‘Y’

Every entrepreneur has a ‘Y’—that inner drive that fuels their passion and purpose. At YMag Empower, we aim to tap into that unique energy and bring it to the forefront. Our compelling narratives and insightful articles are designed to inspire you to discover your own ‘Y’.

Authentic, Inclusive, Real

We are committed to authenticity and inclusivity. Our content is not just inspirational; it’s deeply rooted in purpose. We strive to engage with the most discerning, switched-on, and heart-centred female entrepreneurs.


In a world full of conformities, YMag Empower stands as a beacon encouraging you to be unapologetically yourself. Our mantra, #JustDoYou, is a call to action for every woman to embrace her unique self.

Join the Movement

Become a part of our ever-growing community and let’s empower each other to make a difference in the world of business. YMag Empower is not just a magazine; it’s a revolution.

We invite you to explore our site, read our stories, and join our community. Together, we can create a world where the essence of women in business is not just recognised but celebrated and empowered.

Thank you for visiting YMag Empower. We look forward to empowering you.